Masterclasses

These four fun, content-packed masterclasses will help you take your organising to a new level. The full day pass includes a spot in all four masterclasses and includes tea/coffee and lunch at a beautiful venue in Fitzroy.

Advanced Theme Editing (90min)

May 10th 9am - 10:30am

Have you ever wanted to know more about how themes work? How to create a custom theme? Make changes? Join Jo from CodeNation to learn how the pros create and edit themes. You'll learn:

• How to use Dropbox to make changes to your website theme
• Theme design principles
• Customising templates 
• and much more...

Database Management (90min)

May 10th 10:45am - 12:15pm

Learn the processes that will keep your database neat and tidy! This will be a workshop-style class where you can dig in can get some work done. We know that over the years a Nation can become cluttered and even unruly. We'll show you how to create and maintain a clean, and more effective, Nation year after year.

• Tagging protocol
• Areas of cleaning (paths, lists, saved filters, tags)
• Sunsetting campaigns 
• Database snapshots

Automations Masterclass (90min)

May 10th 1:15pm - 2:45pm

If you've heard about automations but aren't sure how they can help your communications strategy, then this masterclass is for you. 

The session will include a brief overview of automations and how to set one up. But we'll be spending most of our time in a workshop-style class where you'll be given a template and time to plan out an automation, ask questions, and even set it up in your Nation. This masterclass will provide everything you need to start using automations with confidence and ease. You'll walk away knowing how you can save time and improve engagement by setting up powerful automated email series.

Email Deliverability  (90min)

May 10th 3:00pm - 4:30pm

Have you ever scrambled to get an email out to your supporters, hit send, and bam! -- your emailing capabilities were paused? What happens after you hit send can be mysterious. At NationBuilder, we've been helping campaigners, advocates, and organizers for years and we know the intricacies of email deliverability. Level up your understanding by learning best practices regarding:

• Email authentication
• Blacklists and how to stay off them
• Spam traps
• Email errors
• email content best practices